SKU: 24567714436

THE CURL RITUAL

Sale price$165.60 Regular price$184.00
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Ships within 48 hours · Estimated delivery Jul 15 - Jul 20

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Description

THE CURL RITUALThe Curl Ritual Sharpen, strengthen & elevate your curl game! HOW TO WORK IT: On wet hair, apply a generous amount of Cashmere Creamy Cleansing Conditioner to the scalp first. Using your fingertips and palms, gently massage into the scalp for one minute. Using a wide toothed comb, pull Cashmere through the length of your hair and allow to penetrate for 37 minutes, depending on the thickness of your hair. Gently rinse, leaving enough product in your

The Curl Ritual

Sharpen, strengthen & elevate your curl game!

HOW TO WORK IT:

  1. On wet hair, apply a generous amount of Cashmere Creamy Cleansing Conditioner to the scalp first.

    • Using your fingertips and palms, gently massage into the scalp for one minute.

    • Using a wide-toothed comb, pull Cashmere through the length of your hair and allow to penetrate for 3–7 minutes, depending on the thickness of your hair.

    • Gently rinse, leaving enough product in your hair to still feel some slip.

  2. Apply Silhouette Curl Fortifying Masque sparingly from roots to ends.

    • Allow masque to penetrate for 5–30 minutes (the longer it stays in, the more of a curl-enhancing effect you will achieve).

    • Rinse hair lightly with warm water. You should still feel enough of the product in your hair to create slip and detangle curls.

  3. Lightly blot hair using a friction-free towel to remove excess water.

  4. Evenly distribute 1–3 pumps of Re:Touch Texture Upgrade from mid-shaft to ends (*depending on length and thickness of hair).

  5. Using fingertips only, apply 1–3 pumps of Money $hot Curl & Style Manipulator to hair.

    • Use fingers to define 1-inch sections of curls. The layering of these products will create soft hold and separation.

  6. Air dry or diffuse hair until 75% dry.

RESULT:
Enhanced, defined, and hydrated curls with natural bounce and touchable softness.

INDIVIDUAL PRODUCT PRICES:

  • Cashmere Creamy Cleansing Conditioner: $52.00

  • Silhouette Curl Fortifying Masque: $42.00

  • Re:Touch Texture Upgrade: $56.00

  • Money $hot Curl & Style Manipulator: $34.00

TOTAL COST FOR THE CURL RITUAL: $184.00

Shipping Notes
  • Free Standard Shipping on $100+ Orders to the USA.
  • Except Preorder products are shipped in 48 hours.
  • Delivery to the USA:
  1. Standard Shipping : 3-10 business days
  • If time is of the essence, please consider selecting expedited delivery for faster service.
Exchange/Return Notes
  • We offer a 30-day return/exchange service after receiving.
  • Final sale items are not eligible for returns or exchanges.
  • To process your return/exchange, please contact us at [email protected]
  • Please click here for more details>>> Return & Exchange Policy
SKU: 24567714436

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4.8 ★★★★★
Based on 572 reviews
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Hugh62
San Leandro, US
★★★★★ 1
Poor quality control - maybe outlet store leftovers
Size: 11.5, Color: Burgundy Polished Full Grain
The two shoes were not the same size. They were both labeled 11 1/2 but one shoe was larger than the other and the fit was poor. I returned the first pair and ordered a replacement. This time the shoes were close to the same size but too loose and the left one has sewing issues. I've bought Johnston & Murphy for years because of the quality. These were to replace an existing pair of burgundy penny loafers that have finally worn out (even after several heal/sole replacements). That is the expected quality. I suspect Nashville Shoe Warehouse may be handling shoes that didn't measure up for the quality; more like an outlet mall than getting the J&M quality I've come to expect. Update: went to Johnston & Murphy site to buy "direct" from the manufacturer. There were several recent reviews where the shoes were long and didn't fit properly. Genesco - please step up the manufacture / crafting of these classic shoes to the level of quality they used to have.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on July 21, 2025
F
Verified Purchase
Fabric Crazy
Alexandria, US
★★★★★ 5
Really nice shoes
Size: 9, Color: Black Polished Full Grain
My husband enjoys wearing these shoes. Very classy looking. They fit well. They arrived quickly. He liked them so much he ordered another pair in a different color which have worked out just as well.
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Reviewed in the United States on February 3, 2026
T
Verified Purchase
tjw
Alexandria, US
★★★★★ 3
Way too narrow
Size: 9.5 Wide, Color: Burgundy Polished Full Grain
I ordered a wide in this shoe, but it was still way too narrow. I had to return them. Otherwise, it looked like a nice quality shoe.
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Reviewed in the United States on February 12, 2026
B
Verified Purchase
BetterEveryDay
San Leandro, US
★★★★★ 5
I usually wear 11.5's, but I buy 1/2 size smaller to accommodate for stretch. Leather relaxes.
Size: 11, Color: Burgundy Polished Full Grain
5 STARS: These shoes are awesome. I keep coming back for more. I have major foot problems, have tried all kinds of shoes, orthotics, and inserts... but believe it or not, these shoes work better than any of that stuff. I wear them daily. I buy lots of them, for home, for church, and I'm getting my first pair of J&M boots today, for winters in Indiana... Brrrr
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Reviewed in the United States on December 18, 2025
D
Verified Purchase
Doc
Dallas, US
★★★★★ 5
Great price great shoe
Size: 12, Color: Burgundy Polished Full Grain
Excellent shoe. Tried the Sebago penny loafer and the sizing was ridiculous. These J and M are sized perfectly. I’ve had them before and they wear like iron. Very comfortable right out of the box.
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Reviewed in the United States on May 23, 2026

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