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Description
Irresistible: The Rise of Addictive Technology and the Business of Keeping Us Hooked"One of the most mesmerizing and important books I've read in quite some time. Alter brilliantly illuminates the new obsessions that are controlling our lives and offers the tools we need to rescue our businesses, our families, and our sanity." Adam Grant, New York Times bestselling author of Originals and Give and Take Welcome to the age of behavioral addiction an age in which half of the American population is addicted to at least one behavior. We
"One of the most mesmerizing and important books I've read in quite some time. Alter brilliantly illuminates the new obsessions that are controlling our lives and offers the tools we need to rescue our businesses, our families, and our sanity." --Adam Grant, New York Times bestselling author of Originals and Give and Take Welcome to the age of behavioral addiction--an age in which half of the American population is addicted to at least one behavior. We obsess over our emails, Instagram likes, and Facebook feeds; we binge on TV episodes and YouTube videos; we work longer hours each year; and we spend an average of three hours each day using our smartphones. Half of us would rather suffer a broken bone than a broken phone, and Millennial kids spend so much time in front of screens that they struggle to interact with real, live humans. In this revolutionary book, Adam Alter, a professor of psychology and marketing at NYU, tracks the rise of behavioral addiction, and explains why so many of today's products are irresistible. Though these miraculous products melt the miles that separate people across the globe, their extraordinary and sometimes damaging magnetism is no accident. The companies that design these products tweak them over time until they become almost impossible to resist. By reverse engineering behavioral addiction, Alter explains how we can harness addictive products for the good--to improve how we communicate with each other, spend and save our money, and set boundaries between work and play--and how we can mitigate their most damaging effects on our well-being, and the health and happiness of our children. Adam Alter's previous book, Drunk Tank Pink: And Other Unexpected Forces that Shape How We Think, Feel, and Behave is available in paperback from Penguin.Binding Type: Paperback
Publisher: Penguin Books
Published: 03/06/2018
ISBN: 9780735222847
Pages: 368
Weight: 0.70lbs
Size: 8.20h x 5.50w x 0.90d
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4.2 ★★★★★
Based on 18 reviews
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Product Reviews
★★★★★ 5
I order these a lot. They don't have rawhide ...
Flavor Name: Chicken, Size: 12 Ounce (Pack of 1)
I order these a lot. They don't have rawhide in them so that is my main reason. I have a small dog and I order a large because it then takes him about 45 mins to an hour to eat. Most of the time after he eats half I save the other half for the next day to make them last longer! He is a very active dog but these are his favorites. I also order them in small for little treats here and there (those last under 10 mins for him).
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Reviewed in the United States on February 27, 2016
★★★★★ 5
Dog loves even though they are thin product dog loves them and Picks Them out of many many toys.
These were super thin and I thought about tearing a hole in them and putting in a slight bit of stuffing. However, my dog absolutely loves them and we fling them across the house and the yard like little Frisbees. They are very lightweight but kind of a corduroy stitched fabric and they have lasted quite some time and been through the washer and dryer many times and abused. Still holding up and the dog loves them. Highly recommend a great product for the price.
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Reviewed in the United States on May 28, 2026
★★★★★ 5
Will Buy Again--Eventually as they are hearty
My dog loves these "trash babies" as the size, squeaker & trash /cellphane sound the crinkle toy makes brings her joy. this brings me joy as the stitching is hearty and toys hold up when cleaned in my washing machine & dryer. Her first trash baby is still going strong after a year tho the crinkle sound has dimminshed some the sweaker is good as new. I bought these to rotate to wash and keep a new one for travel. Very durable! good size for my 20 pound mini aussie.
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Reviewed in the United States on June 1, 2026
★★★★★ 5
Cute, big enough and top notch quality
These are SO CUTE! The look exactly like the pictures so I am really glad about that.
They are quite substantial in size, big enough. See pics :). I gift one of three to my friend's dog.
The texture is soft and boucle like and soothing for me and the doggos! The squeakiness is very prominent but not present in all parts of the toy - so its annoying. I am also glad these have no stuffing because they look great as is and lack of the stuff make them easy to chew on.
The cuteness got me on this one and I may repurchase again, if need be.
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Reviewed in the United States on October 2, 2025
★★★★★ 4
No mess toys
My chiweenie ripped out the squeaker in 5 minutes. Other than that they are good toys. No mess.
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Reviewed in the United States on June 2, 2026