SKU: 9127591941

Marketing: A Love Story: How to Matter to Your Customers (Paperback)

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Marketing: A Love Story: How to Matter to Your Customers (Paperback)"Bernadette's back, and just in time. This is her finest work, a book that ought to be read everyone on your team, and somehow hidden from your competitors." SETH GODIN"margin top: 4px; margin bottom: 14px; padding: 0px; font family: Arial, sans serif; background color: rgb(255, 255, 255);"One of the biggest challenges we face as entrepreneurs and innovators is understanding how to make our ideas resonate. We tend to have no shortage of ideas, but we

"Bernadette's back, and just in time. This is her finest work, a book that ought to be read everyone on your team, and somehow hidden from your competitors." SETH GODIN"margin-top: -4px; margin-bottom: 14px; padding: 0px; font-family: Arial, sans-serif; background-color: rgb(255, 255, 255);"One of the biggest challenges we face as entrepreneurs and innovators is understanding how to make our ideas resonate. We tend to have no shortage of ideas, but we struggle to tell the story of how they are going to be useful in the world and why they will matter to people. Marketing is the way we communicate how our ideas translate to value for people in a marketplace"Marketing has become a necessary evil for every business, but what if we adopted a different view of it"What if marketing was less about promotion or coercion and more about reaching out to people and helping them to solve problems?"What if marketing was how we found more ways to do better work and to matter to our customers?"What if marketing was where we began our journey towards understanding what people need and want?"What if it was our vantage point for seeing the world through the eyes of our customers?How different would marketing be then?
"Bernadette Jiwa is a recognised global authority on the role of story in business, innovation and marketing and the author of five best-selling books on marketing and brand storytelling. She advises, consults and speaks to entrepreneurs and business leaders who want to build meaningful brands.

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SKU: 9127591941

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4.2 ★★★★★
Based on 8 reviews
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Verified Purchase
Deb
Omaha, US
★★★★★ 3
My 2nd purchase
This my second purchase of this unit. I believe I rated my first one 4 stars. Unfortunately, this one gets 3 stars. It does go together quickly. And when assembled it does look nice. But, don't look close. Paint is super thin. And this unit was not "machined" quite as well. And one of the legs was split. Fortunately, I have a "handyman" that was able to use wood glue and a vice for a quick repair. I don't use this for "storage" per say, but more for my a display of my farmhouse antiques. When I purchase something, I do expect it to be in near perfect condition and not have to do a DIY home repair! With so many businesses closing on a daily basis, and more online shopping being done by consumers, the quality of online shopping needs to be paid attention to since there is no hands on visual. Value for what I paid...it could drop in price about 10 bucks. Would I recommend? I don't know. I just know that to box this back up and return it would have been a headache!
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on March 18, 2025
O
Verified Purchase
Orlando J.
Houston, US
★★★★★ 5
Great design for a kitchen sink organizer -- will not tip or accumulate water
We've had an Oxo kitchen sink organizer for years, and it's been fine, except 1) tall brushes (for example, Oxo brushes) make it tippy, stray elbows or imperfect placement of the brush would knock it into the sink and 2) it built up a soapy sludge in the bottom that that had to be drained and wiped down constantly. This item solves both issues perfectly. Likes: Size - I think it's about 5 inches deep, which is just right to fit the strip of countertop that runs behind the sink, up against the backsplash Weight - The drying stone in the bottom gives the baskets some real heft, so there is no tipping it over by bumping a brush handle -- it really stays put Drying stone -- The diatomaceous drying stone that slides into the bottom of the main basket is a great idea. These are porous stones that will absorb water and then allow it to evaporate fairly quickly. So far, it seems to be doing its job well. I'm sure the stone will need a wipe down now and then to stay clean, but no puddles of sludgy soapy water in the bottom is a big plus Overall Design/Build quality -- The unit seems solid. It's a simple design, but there are no sharp edges or unfinished bits. Once in place it doesn't wobble a bit. I wasn't sure about the black powder-coated finish, but installed it looks clean and it's unobtrusive. I appreciate that the smaller basket for tall brushes sits on hooks and can be hung inside or outside the main basket. Ours sits inside, but there's plenty of room left over for sponges . And there's still room to stand up a bottle of liquid detergent or counter-top spray. NOT SO LIKES Nothing so far. I notice a lot of this style of sink organizer on Amazon, so presumably they're selling well. It's a great improvement over the older kinds. Five big, clean, well-organized stars. Highly recommended.
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Reviewed in the United States on December 6, 2025
T
Verified Purchase
the_Mrs.C
San Leandro, US
★★★★★ 5
Love it!
This fits on my counter perfectly! It’s built well and hold so much things!
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Reviewed in the United States on March 27, 2026
A
Verified Purchase
Amazon Customer
Bozeman, US
★★★★★ 5
Works well
Works well
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Reviewed in the United States on March 8, 2026
F
Verified Purchase
froggydog2
New York, US
★★★★★ 5
Great looking sink organizer.
Works perfectly on the edge of my sink. Holds everything I need to contain for using in and around sink area. Nice looking and very functional A+++++++++
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on December 13, 2025

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