OKay Supermarket Locations Dataset – Belgium

OKay Supermarket Locations Dataset – BelgiumQuick links: Dataset Summary Methodology Download Data Quality Regional Distribution Brand Bundle Related Datasets Use Cases FAQ Analyze with AI OKay is the proximity supermarket brand of the Colruyt Group, offering fresh products and daily groceries in easily accessible, local locations. It is designed for quick, efficient shopping trips near residential areas. There are 185 OKay Supermarkets as of 26 May 2026 in Belgium. This dataset is compiled and

OKay is the proximity supermarket brand of the Colruyt Group, offering fresh products and daily groceries in easily accessible, local locations. It is designed for quick, efficient shopping trips near residential areas.

There are 185 OKay Supermarkets as of 26 May 2026 in Belgium. This dataset is compiled and maintained by Geolocet and provides a complete, geocoded list of all OKay locations, including full address details, administrative divisions, and precise WGS84 latitude/longitude coordinates — structured for GIS, retail analytics, mapping, and AI/RAG workflows.

Dataset Methodology:

This dataset is compiled from publicly available business listings, official company sources, and geospatial validation workflows. Automated quality checks and manual analyst reviews are applied to improve coordinate precision, address standardisation, duplicate detection, and overall analytical consistency.

It is periodically reviewed and updated to reflect known network changes, closures, relocations, and newly identified locations.

Data Quality Scorecard

Data Preview: Sample geospatial records from the OKay dataset in Belgium

Note: Only a subset of the full dataset fields are displayed here. Download the free sample (option above) to view all fields and verify the data structure.

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Regional Distribution Breakdown

Looking at the geographic distribution, the highest concentration of OKay locations in Belgium is found in Province De Flandre Orientale (40 sites, equivalent to 2.5 OKay supermarkets per 100,000 residents). This is followed by Province D'Anvers (31 sites; 1.61 per 100,000) and Province De Flandre Occidentale (30 sites; 2.44 per 100,000). From a market-penetration perspective, Province De Flandre Orientale has the highest brand density at 2.5 locations per 100,000 people (population: 1,600,000), making it the most saturated region for OKay in Belgium. By contrast, Province De Luxembourg records only 0.34 locations per 100,000 residents (population: 295,000), indicating a potential white-space opportunity for network expansion or competitor analysis.

Learn more about the brand network in our report: View Report

Also available for Belgium

Related geospatial datasets

• Administrative boundaries and full polygon dataset for Belgium: Map these OKay locations against highly precise administrative polygons for territory analysis and spatial structuring.
• Demographics dataset for Belgium: Overlay demographic indicators to deeply understand the population structures and household types surrounding these OKay locations.
• Explore demographics data insights for Belgium: Methodology, use cases, and definitions explaining how demographic metrics support your location intelligence workflows.
• Income indicators dataset for Belgium (small-area income analysis): Download an analysis-ready dataset on income distribution across small geographic units — ideal for segmentation, customer analytics, location planning, and socio-economic scoring.
• Income distribution and socio-economic patterns in Belgium — expert analysis: A detailed blog post explaining income geography, disparities, and how income-based indicators can support location intelligence and market analytics.
• Explore a rich library of Belgium-specific datasets on our dedicated country page: detailed demographics, wealth indicators, multi-level boundaries, and a broad spectrum of retail POIs. View demographics, retail POI, and administrative boundary datasets for Belgium

Need the data in another format?

We can deliver this dataset in alternative formats upon request (GeoJSON, Shapefile, Excel, PostgreSQL import files, etc.). Contact us at [email protected].

Who uses this data?

• Last-Mile Delivery Routing: E-commerce and food-delivery planners optimizing localized courier routes and dispatch proximity.
• Mobility Analysis: Transport consultants evaluating retail proximity to major transit corridors and parking infrastructure.
• Geofencing & Targeted Advertising: Media buyers executing hyper-local, location-based mobile ad campaigns around specific brand locations.
• Store Closure & Relocation Strategy: Corporate teams optimizing existing footprints by analyzing underperforming regions.
• Commercial Brokerage: Real estate brokers validating commercial property valuations based on proximity to major retail anchors.
• Economic Development: Agencies identifying underserved neighborhoods or "retail deserts" for targeted commercial investment.
• CRM Data Enrichment: RevOps teams appending accurate, standardized contact details and coordinates to existing Salesforce/HubSpot records.
• Territory Management: Field sales directors partitioning regional territories and routing field agents efficiently using exact addresses.

Frequently Asked Questions

Analyze this data with AI

Use these prompts with ChatGPT, Claude, or Gemini to extract strategic insights from this dataset:

• "Analyze this OKay dataset to identify underserved regions in Belgium for potential market expansion."
• "Evaluate the balance between urban and rural coverage within the current OKay network in Belgium."
• "Identify OKay sites with large footprints in Belgium that are optimal candidates for EV charging infrastructure overlays."

Disclaimer: All brand logos and trademarks displayed are the property of their respective owners and are used strictly for identification purposes. This product consists of geospatial location data only; no images, logos, or trademark rights are included in the downloadable files.