SKU: 14479643735

Testing Business Ideas

Sale price$85.86 Regular price$95.40
Save 10%

Shipping Estimate
USA
  • USA
  • CAN

Ships within 48 hours · Estimated delivery Jul 12 - Jul 17

Promo Codes Available:

For Your Every Summer RSVP, with Code: SUMMER15

Description

Testing Business IdeasDiscover the power of effective business model testing with 'Testing Business Ideas'. This comprehensive guide, published by John Wiley & Sons in 2019, offers innovative techniques for entrepreneurs and business leaders eager to validate their new concepts. With an ISBN of 9781119551447 and 368 pages of actionable insights, this book serves as an essential resource for anyone looking to ensure their business strategies thrive. Did you know that 7 out

Discover the power of effective business model testing with 'Testing Business Ideas'. This comprehensive guide, published by John Wiley & Sons in 2019, offers innovative techniques for entrepreneurs and business leaders eager to validate their new concepts. With an ISBN of 9781119551447 and 368 pages of actionable insights, this book serves as an essential resource for anyone looking to ensure their business strategies thrive.

Did you know that 7 out of 10 new products fail? 'Testing Business Ideas' aims to change that narrative by providing hands-on methods that dramatically reduce risk and enhance the chances of success for your projects. Built upon the well-regarded Business Model Canvas and Value Proposition Canvas, it incorporates Assumptions Mapping along with other effective experiments from the lean startup movement.

In a visually engaging format, this guide not only bridges the gaps between strategy and experimentation but also empowers you to identify and test your key business assumptions. Through its practical advice, you'll learn how to cultivate an experimentation culture within your organization, making innovation a continuous and repeatable process.

Experience a transformative approach to business idea validation that minimizes wasted resources and maximizes growth opportunities. By leveraging this definitive field guide, you're setting your venture up for success.

Note: Shipping for this item is free. Please allow up to 6 weeks for delivery. Once your order is placed, it cannot be cancelled. Condition: BRAND NEW.

Note: Shipping for this item is free. Please allow up to 6 weeks for delivery. Once your order is placed, it cannot be cancelled.

Condition: BRAND NEW
ISBN: 9781119551447
Year: 2019
Publisher: John Wiley & Sons Inc (US)
Pages: 368


Description:


A practical guide to effective business model testing


7 out of 10 new products fail to deliver on expectations. Testing Business Ideas aims to reverse that statistic. In the tradition of Alex Osterwalder™s global bestseller Business Model Generation, this practical guide contains a library of hands-on techniques for rapidly testing new business ideas.


Testing Business Ideas explains how systematically testing business ideas dramatically reduces the risk and increases the likelihood of success for any new venture or business project. It builds on the internationally popular Business Model Canvas and Value Proposition Canvas by integrating Assumptions Mapping and other powerful lean startup-style experiments.


Testing Business Ideas uses an engaging 4-color format to:


Increase the success of any venture and decrease the risk of wasting time, money, and resources on bad ideas

Close the knowledge gap between strategy and experimentation/validation

Identify and test your key business assumptions with the Business Model Canvas and Value Proposition Canvas



A definitive field guide to business model testing, this book features practical tips for making major decisions that are not based on intuition and guesses. Testing Business Ideas shows leaders how to encourage an experimentation mindset within their organization and make experimentation a continuous, repeatable process.
Shipping Notes
  • Free Standard Shipping on $100+ Orders to the USA.
  • Except Preorder products are shipped in 48 hours.
  • Delivery to the USA:
  1. Standard Shipping : 3-10 business days
  • If time is of the essence, please consider selecting expedited delivery for faster service.
Exchange/Return Notes
  • We offer a 30-day return/exchange service after receiving.
  • Final sale items are not eligible for returns or exchanges.
  • To process your return/exchange, please contact us at [email protected]
  • Please click here for more details>>> Return & Exchange Policy
SKU: 14479643735

Discover Niche Categories That Outsell

Top-Converting Item to Boost Your Average Order

4.3 ★★★★★
Based on 1673 reviews
Sort
Highest Rating
Newest First
Oldest First
Product Reviews
R
Verified Purchase
Rena shuler
Charlottesville, US
★★★★★ 5
It has great compartment and lots of room.
Size: One Size, Color: Silver-tone Hardware/Chambray
Amazing and roomy little purse.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on May 3, 2026
K
Verified Purchase
Kayyy
Charlottesville, US
★★★★★ 5
So cute
Size: One Size, Color: Silver-tone Hardware/Light Sand
Cutest little wallet for when I carry a small purse. For just a few of the things, it's perfect. Its the Michael Kors quality you'd expect. Highly recommend if you only want to carry your drivers license and a couple of cards
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on March 21, 2026
L
Verified Purchase
luzcla
Carnegie, US
★★★★★ 5
Perfect size
Size: One Size, Color: Silver-tone Hardware/Chambray
Love the size of the wallet and match my MK purse as well
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on May 9, 2026
L
Verified Purchase
Laura Wagner
Draper, US
★★★★★ 5
Nice card wallet very sturdy
Size: One Size, Color: Silver-tone Hardware/Smokey Rose, Size: One Size, Color: Silver-tone Hardware/Smokey Rose
Durable and beautiful. Fits nice is the matching purse. Lots of pockets for cards. Great price. Zipper easy to use.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on December 16, 2025
A
Verified Purchase
ann rickett
Chelsea, US
★★★★★ 5
Michael Kors
Size: One Size, Color: Silver-tone Hardware/Smokey Rose
This wallet is really cute. It’s really well made. It is small, but large enough to carry essential items.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on January 14, 2026

recommand products